YOUR MARKETING DIRECTOR
Putting you in control of your marketing
YOUR BUSINESS HAS GROWN. NOW YOU'RE STRUGGLING TO FILL THE SALES PIPELINE
Scaling your business is really exciting, but it also comes with it's problems.
An increase in staff, changes in premises or production mean that there is increased pressure to deliver sales to cover the costs.
The way you've filled your sales pipeline in the past no longer appears to work in the same way. You don't have the time.
This is where marketing comes in. Marketing is key to sales. But you need to make sure that whatever you do have a purpose and will deliver the results you want.
There are plenty of people out there who will help you with marketing. But how do you know who to choose? What's best for the business?
I have a belief that as the business owner you need to have control of everything.
You don't have to be the expert, but you do need to know what's going on and that it's right for the business.
That's where I come in.
I work as part of the business - as your Marketing Director.
Helping you put together the strategies at a top level that will deliver results for your business.
And then working with you or your team to deliver them, so that you can
achieve the results you deserve.
HOW CAN WE HELP?
Working with us starts with a marketing review so we can understand your business and the challenges you are experiencing.
We then develop a marketing blue print that puts in place the foundations to your marketing.
Once the blue print is in place, we put in that plan of attack to deliver the results you need. And it's not just your communications, it's also looking at pricing, product and distribution.
Finally it's time to deliver the marketing plan. This can be done internally by your team, with reviews to make sure they are on track. Or can be delivered by us for you with your suppliers or ours.
Once the results come in, it's back to diagnosis, learning and refining as we go.
As our architecture practice grew we realised that we needed to refocus, develop and implement a more strategic marketing strategy. Sophie has been instrumental in that process. She very quickly understood our business, provided insightful market research, identified our core target markets and suggested positive strategies for expanding our networks and marketing reach in specific areas. We are now more focused and feel that we are driving the business forwards positively. We wouldn't hesitate to recommend Sophie. The process has been great, she is thoroughly professional and a pleasure to work with.
Kate Cooper, Absolute Architecture
I did some work with Sophie on the strategy side of my business, I anticipated she would be incredibly knowledgeable and professional, which she absolutely was. She was also great fun to work and brainstorm with, so I left each meeting buzzing with ideas and practicalities. She was a pleasure to work with.
Nicola Lyle, Fired Up Coaching
Sophie was able to provide creative solutions to often difficult scenarios we had when defining the digital strategy for the brand. Sophie was personable and felt like a member of my very own team, she really got under the skin of the brand to deliver the best possible results. I would not hesitate to work with Sophie again.
Sophie really gets communication and all the elements within it. From the essential strategic planning, through data to creative and execution and media. Perhaps most importantly the confluence of them all. Enviable qualities alone. And on top of them, Sophie delivers; makes the fit with business needs and is great to work with.